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A Brief Guide to Using Dramatic Structure for Your Nonprofit's Storytelling Success

matthewrstover

As nonprofit organizations, we have an incredible opportunity to connect with our communities through the art of storytelling. It's through these stories that we can create meaningful and lasting connections that inspire, engage, and ignite change.

But sometimes, knowing where to start can be a challenge.


That's where the five 🖐️ elements of dramatic structure come in. By understanding and applying these stages as a storytelling template, your organization can bring your narratives to life in a compelling and impactful way.


Introduction: Set the stage by introducing the world, characters, and inciting incident that kicks off the journey.


Rising Action: Join the protagonist as they navigate challenges, face obstacles, and work towards their goals.


Climax: This is where the protagonist confronts the main conflict head-on.


Falling Action: The story twists and turns as the dust settles from the climax. The protagonist must navigate through the aftermath and confront the consequences of their actions.


Resolution: The story concludes, tying up loose ends and leaving you with fulfillment.

Now that you have the five key elements, it's time to put them to use.


Here's how we honored the outgoing chair, Mark, at our fake nonprofit, Johnson River Conservation:

The Johnson River Conservation has been profoundly touched by the exceptional leadership of Mark, our outgoing Board chairperson. As we bid farewell to a true champion of our cause, we reflect on the remarkable journey we embarked on together.

With passion in his heart and a vision for a better future, he led us through turbulent times, rallying our team and igniting a spark within the community. Together, we navigated uncharted waters and embraced new horizons.


Under his stewardship, our organization witnessed the protection of the Johnson River ecosystem, the expansion of community engagement, and the forging of strategic alliances. Mark's unwavering resolve guided us through challenges, leading us to triumph.

As Mark's departure draws near, we find ourselves in a bittersweet moment. The lessons he imparted and the values he instilled will continue to guide us on our path toward conservation.


Today, we bid farewell to Mark with deep gratitude and utmost respect. We celebrate his achievements and the legacy he leaves behind.


Thank you, Mark, for being the guiding force that propelled us toward greatness. Your unwavering commitment, wisdom, and passion have shaped our nonprofit's journey forever.


Master these essential elements, and you'll have the power to captivate your audience with compelling narratives that keep them on the edge of their seats.

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